Business Studies and Economics

Business Studies and Economics aims to make sense of the real world.

The models and theories that we discuss in our lessons are directly applicable to everyday life, and whenever possible the Department uses contextual examples to deliver engaging, well-structured lessons.

Business Studies ‘does what it says on the tin.’ Studying this subject means pupils will be better informed of the decisions that go on behind the scenes when approaching business as a consumer. We look at how businesses approach the production and marketing of their products and how people and finance contribute to business success. Both the GCSE and A Level courses have a strong enterprise focus and are strongly suited to those students considering a career as an entrepreneur.

Economics is the science of choice. As individuals, households, businesses and nations we do not have enough scarce resources to fulfil all our wants, therefore scarcity exists and forces society to make choices. Economics gives us the tools to explain how we make those choices. The focus here is on logic and critical thinking, how to explain what is happening in the real world using the models of economics, and how we can judge when these models fail us. Economics is not about money, it is about how people make the choices that determine how they live their lives.

First Form to Third Form

Business and Economics is available to study as a GCSE from the Fourth Form, however pupils in the Second Form participate in an Enterprise during Curriculum Enrichment week in which they design and create a marketing campaign for a new product. This is a good time to start thinking about GCSE options, and pupils that like the Enterprise Day will probably love GCSE Business Studies.

Fourth Form to Fifth Form

AQA GCSE Business Studies follows the course of enterprise from the point of view of an entrepreneur. In the Fourth Form, pupils look at the skills and processes necessary for becoming an entrepreneur, including: legal structures, conducting market research, recruitment and selection, raising finance and setting up production.

At the end of the Fourth Form and carrying on to the beginning of the Fifth Form, pupils complete a Controlled Assessment task worth 25% of their GCSE grade. This task requires pupils to investigate an aspect of a local business and make recommendations as to how it can improve. This work is written under examination conditions in the first half term of the Fifth Form.

Fifth Form Business Studies focuses on how to manage a business and respond to change. As a business grows, how will its marketing and production grow? How can it best motivate and organise its employees? How can it monitor its finances? These are some of the questions posed by the Unit 2 examination.

Heads of Business Studies and Economics
: Mr R D Hughes 

Trips, Activities and Extension 

GCSE Controlled Assessment Research Trip

In the past this has included trips to Cadbury World, Wedgewood, Aston Pottery, Burford Garden Centre, and Millets Farm Centre.

Young Enterprise

Pupils from the Fourth Form to the Lower Sixth have the opportunity to participate in the Company Programme, starting a business from scratch by finding investors and making a new product. At the end of the year pupils present their findings, successes and failures to a board in a local competition.